What's marketing without graphic design, right? Whether you're building a new website, redesigning a current one, building sales material, or building out marketing collateral, you most likely have come across the need of having access to some custom graphic design content. Our graphic design capabilities are diverse and are customized to meet our clients needs. Read more about our graphic design focus below.
The logo that your business utilizes has a far reaching impact on how you should be visually displaying your business and is a core component of a successful branding strategy. Understanding and strategizing how your logo is going to look and interact on the different mediums where it is displayed has a direct impact on how customers view your organization. Oak Street has the graphic design expertise to partner with your organization and create a logo that embodies your business. Our projects provide not only the final look, but also the different file sizes and formats needed to be immediately deployed to meet your needs.
Most consumers respond best to strong imagery throughout the different means that your business uses to communicate with them. To execute this effectively, most organizations find that it is helpful to have an expert in their back pocket to help design and build the imagery for them to deploy. Some approach this need by bringing on a full-time resource, but that introduces the challenge of whether there is a large enough need to justify a full-time investment. For those where outsourcing makes more sense, Oak Street partners with those organizations to provide the unique graphic design needs for those one off or less regular projects. No two projects in this area are exactly alike, but we work alongside our clients to develop the imagery that they need to execute their different strategic outreaches.
It is amazing how much time it can take to build internal or external documents when there is not a professional template to modify with new written content. Oak Street partners with our clients to build out professional looking document templates so that the organization's team can simply modify them to meet future needs. Not every project needs to be a robust graphic design build if there is a strong template strategy in place and these templates are a strong approach to arming your team with the tools to deliver professional content self-sufficiently.
Virtually all marketing efforts require a financial investment and to make sure that your efforts are driving the best return possible, it is paramount that your marketing materials have the visual gravitas to impress your customers. Oak Street partners with our clients to ensure that their collateral is visually appealing and helps enhance the customers' experience. How you communicate with your clients is a key component of your overall brand and the customer's perception of your business so we make it simple to ensure that this outreach is done in a way that displays the message that you are looking to articulate.
62% of marketers use visuals for the landing pages of a website or as part of blog content. (Venngage)
90% of the information transmitted to the brain is visual.
Infographics are liked and shared 3x more on social media. (Social Media Today)
Creativity That Matters
Whether you need graphic content for social media, a marketing campaign, or your website, we have the tools and expertise to bring an aesthetically and effective design to fruition. Typically our clients utilize our services in conjunction with social media and website designs but we are happy to be a helping hand to whoever and whenever you need some appealing designs.
Our Creative Designs Include
When tasked with a graphic design campaign, we focus on these 4 core components.